Whether you arrive at O’Hare with a hankering for a Rick Bayless torta or need to squeeze a bathroom break into the mad dash to your gate, American Airlines‘ new app might help.
Travelers looking for “Advil” or “hot dogs” can type in a search and the app will suggest destinations, then provide estimated travel time and a blue line to guide them through the terminal. A blue dot moves as users walk, showing whether they’re in front of the Great American Bagel or the Harley Davidson store next to it. Click here to keep reading
No matter how advanced phone mapping technologies have become, stepping into an airport takes you back several decades into the era of physical maps. With no other way for unseasoned travels to get around besides large map kiosks, airport navigation has long been due for an upgrade.
As a part of its new, updated app launching later today, United Airlines is integrating intelligent indoor mapping technology into its mobile app for iOS. So far, the United app has been downloaded over 19 million times. An update for Android with the same features is expected this Fall.
“This is a very specific technology that talks to a real need of the customer,” explained Shannon Kelly, Director of eCommerce Planning and Delivery at United. “We had the technology, we had the customer need for it.”
Carlos Faxas, Manager of New Technology and Digital Concepts at United, explained that the idea resulted from an internal search for technology that improved the airport experience for customers. “United wants to drive a more contextual experience,” he said.
The search led United to San Francisco-based Locus Labs, a company that builds platforms for indoor mapping.
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Are you one of those passengers who constantly gets turned around in airport terminals? Or are you never sure if your gate is close enough to give you time to stop and grab a bite? If so, you may now be able to get some help from the latest update to United Airlines’ app.
United pushed out an update to its mobile app that includes interactive indoor maps for its busiest airports. The maps – think Google maps for airports – will not only help passengers find their way, but also will include searchable information about retail and service options at the airport. Click here to keep reading