LocusLabs Raises Series A to Scale Indoor Street View-Like Tech by VentureBeat

The leading indoor location platform in travel readies for growth in 2017 with Series A

SAN FRANCISCO–February 28, 2017–

LocusLabs, the leading indoor mapping & location platform in the travel industry, has announced a $3.5 million Series A round and has brought its indoor Street View-Like technology to over 70 airports worldwide. Investors in the round include SITA, the leading specialist in air transport communications and information technology, and Acorn Pacific Ventures of Silicon Valley.

LocusLabs’ platform launched in late 2015 and is already fueling millions of airport passenger experiences in over a dozen of the world’s largest airline and airport apps including American Airlines, United Airlines, Lufthansa, JetBlue and Dallas-Fort Worth Airport, and most recently launching with Delta’s FlyDelta app. The platform for mobile, web, and on-premise integrates a rich location experience into existing applications boasting 90 million combined downloads and growing.

LocusLabs knows from experience that mapping at scale inside venues is especially challenging because of the lack of GPS, and the fact that things change more frequently in indoor environments. LocusLabs has employed unique technology and expertise to tackle the problem. CEO and Co-Founder, Campbell Kennedy, led the startup team that developed the original Google Street View technology, and he’s brought a similar approach to LocusLabs for large indoor spaces. “Traditional mapping platforms like Google Maps do not address needs of everything going on inside venues and buildings. Indoor spaces are more about ‘things’ than places. LocusLabs brings indoor location down to the ‘things’ level,” said Kennedy.

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Internet of Things, Delta and a new app solution: Exclusive with LocusLabs

With passenger experience and providing a seamless experience more and more important to both airport and airline, we hear exclusively from the brains behind the FlyDelta app…

1. Who are LocusLabs?

LocusLabs gives global venues, enterprises and brands a digital platform to communicate, share and manage everything about their physical space. Based in San Francisco, LocusLabs was formed in 2014 specifically to solve air industry problems requiring location services at scale and across global venues. Its founders and directors are all veteran leaders in robotics, cloud computing, design and mobile technologies.

2. Could you explain the thought process behind the app

LocusLabs is not an app by itself. Our products enable location services in other apps, like FlyDelta. Our solutions include a software development kit (LocusMaps SDK) and Venue Management System to manage geospatial content and advanced enterprise use cases involving the location of static and dynamic “things” (commonly referred to as the “Internet of Things,” IoT).

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The Points Guy: Delta’s Updated App Helps Travelers Navigate Airports

Delta released an updated version of its smartphone app this week, and it now offers travelers with an iPhone access to their reservation information whether or not they have an internet connection. Once a trip is downloaded, travelers can access both their full itinerary and boarding passes at all times, even when the phone is in “airplane mode” or no internet connection is available. Similar features are expected for the Android release, coming in spring 2017.

With the new update, customers now have access to maps of 20 major airports in the US and around the world, including Hartsfield-Jackson Atlanta International Airport (ATL), Los Angeles International Airport (LAX) and London Heathrow (LHR). Passengers can access the maps simply by tapping on the code of their arrival airport on their digital boarding pass.

Once a map is pulled up on-screen, “wayfinding” technology powered by LocusLabs can help you search for food options, stores or a connecting gate.

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Delta enhances app with offline airport maps and wayfinding

Delta Air Lines has released the latest version of its Fly Delta app, which now includes access to detailed airport wayfinding maps, and the ability to access boarding pass and flight details, even when a reliable Wi-Fi or cellular connection is not available.

The wayfinding tool features interactive maps for 20 major airports – including the airline’s hubs – and guides customers with turn-by-turn directions to their gate, restaurants or baggage claim belt. Delta says it is now the only airline to give customers the ability to access airport maps on iPhone via their boarding pass by touching the departure city code, arrival city code or gate numbers, and through My Trips, Flight Status and the “More” section.

Airport maps included are: ATL, BOS, CVG, DCA, DTW, JFK, LAX, LGA, LHR, MCO, MSP, NRT, SEA, SFO and SLC. This spring, maps for AMS, CDG, GRU, MEX and PVG will also be added. Click here to keep reading.